OK... Short and simple tonight. I'm very new to Twitter and am teaching myself- through articles, blog posts, etc- about how to use it well. So, some of you may say, I've got the Twittter thing covered, thanks. But, if you are new to the site like me, or if you haven't yet unleashed the power of the hashtag, that's what I'd like to, well, ahem... hash out, this evening.
We've seen them everywhere. Many of our favorite TV shows have hashtags associated with them. Jimmy Fallon is somewhat of a master "hashtag-er." We've also seen hashtags for our favorite LORT theatres and shows. But, have you or has your organization ever started one?
It's simple to do. From what I've read (yes, I had to read articles on hashtagging... this page was informative), you simply choose your string of words, keeping in mind that you don't use spaces and they aren't case sensitive. They can be humorous or informative. For example #facepalm vs. #artsadministration. If your hashtag catches on, it can "trend" and bring a lot of attention to your event or organization.
I say be adventurous and try it! You could hashtag anything from #icantihaverehearsal, to #titleofshowtickets. Get your followers' attention, and start a conversation with new potential followers and kindred organizations. Just be careful not to steal, or hashtagjack, a hashtag already in use. Search it first. After that, #hashtagthat, and see what happens!
Until next time...
Ro Huizinga
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